The Brand Ambassador for Diageo's non-alcoholic spirit category, René Hartel talks about her journey, her marketing strategies, and how she is contributing to the emerging trends of non-alcoholic spirits.
Bartenders Business talks to Randy Steinbrenner, Director of Bar & Beverage at TGI Fridays - where Steinbrenner takes us on a journey into the bar scene at TGIFridays.
As Japan regulates the production of Japanese whiskies, the spirit becomes more authentic and exquisite and its demand is already surpassing its supply. These Japanese Whiskies are definitely a must-try!
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