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Bartender Spirits Awards: The most important spirits competition for your spirits brand

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31/01/2024 Elevating Your Spirits Brand: The Significance of Bartender Spirits Awards in the U.S. Market

The most important spirits competition for a spirits brand to grow in the USA.

Sid Patel, CEO of Beverage Trade Network, Bartenders Business, and Bartender Spirits Awards highlights 3 main reasons why the Bartender Spirits Awards will be a significant spirit competition 

Winning a Bartender Spirits Award is a mark of excellence that is recognized across the bar industry. Especially if you are a spirits producer located outside of the United States, this is the perfect chance to win recognition for your spirits within the U.S. marketplace.

When you think about it, it’s obvious that the people who know the world of spirits best are bartenders; after all, they’re the ones who serve them day in, and day out. Producers, of course, are experts in their field - but their natural bias, and a focus on one or two areas of expertise (be it vodka, gin, whisky, or something else) means bartenders are the ones to trust. That’s what makes the Bartenders Spirits Awards, which is judged by America’s finest bartenders, so worthwhile.

At the Bartender Spirits Awards, your spirits are evaluated by a panel of world-class bartenders who understand what it takes to create a memorable cocktail. Their expertise ensures that your product is assessed from a mixologist's perspective, making it even more valuable for the on-premise market.

Entering the Bartender Spirits Awards isn't just about winning medals; it's about receiving feedback from industry experts. The judges provide insights into your product's strengths and areas for improvement, helping you refine your spirits and marketing strategy.

Winning at the Bartender Spirits Awards opens doors to international markets. Your spirits gain visibility not only among bartenders but also with distributors, retailers, and consumers around the world. It's a springboard for expanding your global presence.


Winning brands receive a range of marketing opportunities, including extensive media coverage, social media promotion, and the right to use award logos on their products. These resources are invaluable for boosting your brand's visibility and reputation.

Elevate your international spirits brand to new heights by entering the Bartender Spirits Awards. It's not just a competition; it's your gateway to global recognition, valuable feedback, and unprecedented opportunities in the world of mixology.

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