Educating Bartenders Worldwide.
By Beverage Trade Network
Green Hat Gin is the latest addition to the portfolio of award-winning brands at MGP and their first proprietary gin brand. MGP Ingredients acquired New Columbia Distillers in March 2020, encompassing the Green Hat Gin distillery, retail tasting room, bar, and gin garden, all located in the Ivy City neighborhood of Washington, D.C.
"This will be a very exciting season for our team as we build the Green Hat Gin brand and grow our distribution footprint," says Andrew Mansinne, Vice President of Brands, MGP. "We are receiving outstanding feedback from our trade partners about the quality of Green Hat and look forward to sharing our brand story with gin lovers across the country."
Green Hat Gin is inspired by George Cassiday, the infamous "Man in the Green Hat." Instantly recognizable in his green felt fedora, Cassiday was a mysterious bootlegger who kept Congress well-stocked during Prohibition from his private offices in the House and Senate. Legend has it that he recorded more than 25 deliveries per day in his Black Book over the course of a decade, making him very popular indeed on both sides of the Hill. Cassiday is credited with helping to bring Prohibition to an end with a series of scathing front-page articles, even at the demise of his own good fortune.
A man of his word, he destroyed the Black Book on the eve of Repeal and has been synonymous with the D.C. spirits scene ever since.
Green Hat Original Batch Gin retails for a suggested $29.99 per 750-ml bottle (83 proof/41.5% ABV). Green Hat Navy Strength Gin retails for a suggested $32.99 per 750-ml bottle (114.2 proof/57.1% ABV). Green Hat Citrus Floral Gin retails for a suggested $29.99 per 750-ml bottle (90 proof/45% ABV). Green Hat Summer Cup Cordial retails for a suggested $29.99 per 750-ml bottle (66 proof/33% ABV). Green Hat is currently available in Connecticut, Kansas, Kentucky, Maryland, Missouri, Ohio, Virginia, and Washington, D.C. and will be rolling out to other MGP markets through the first half of 2021.
For more information, including management team interviews and product photography, please contact: Amanda Davis, amanda@gregoryvine.com, or Helen Gregory, helen@gregoryvine.com.
Founded in 1941, MGP (Nasdaq: MGPI) is a leading supplier of premium distilled spirits and specialty wheat proteins and starches. Distilled spirits include bourbon and rye whiskeys, gins and vodkas, which are carefully crafted through a combination of art and science backed by a long history of experience. The company's proteins and starches are created in the same manner and provide a host of functional, nutritional and sensory benefits for a wide range of food products. MGP additionally is a top producer of high-quality industrial alcohol for use in both food and non-food applications. The company is headquartered in Atchison, Kansas, where distilled alcohol products and food ingredients are produced. Premium spirits are also distilled in Washington, D.C., and distilled and matured at the company's facility in Lawrenceburg, Indiana. For more information, visit mgpingredients.com.
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MGP Brands proprietary spirits include: TILL American Wheat Vodka, George Remus Straight Bourbon Whiskey, Remus Repeal Reserve Straight Bourbon Whiskey, Rossville Union Master Crafted Straight Rye Whiskey, Rossville Union Barrel Proof Master Crafted Straight Rye Whiskey, Eight & Sand Blended Bourbon Whiskey, Tanner's Creek Blended Bourbon Whiskey and Green Hat Gin. All brands are wholly owned by MGP Ingredients, a leading distiller with operations in Atchison, Kansas, Lawrenceburg, Indiana, and Washington, D.C.
The Bartender Spirits Awards judge spirits across the parameters of Mixability, Balance and Versatility, Taste, Mouthfeel and Finish, Package and Price.
This competition recognizes that bartenders are the true influencers – their passions and tastes provide direction for the consumer, especially via their guidance with wine, beer or spirit recommendations. “We wanted a way to recognize those spirits that would be a great addition to any bar and that are completely on-trend in terms of packaging and price,” said Sid Patel, Founder and CEO of Beverage Trade Network. “Whether bartenders are looking to plug a very specific gap in their existing spirits inventory, or construct an entirely new cocktail menu from scratch, what better advice could they get than from fellow bartenders?”
Medals are awarded to those spirits that meet very specific judging criteria, with a goal of identifying spirits that should become valuable additions to bar inventories. Each spirits brand was evaluated on the factors of Mixability, Balance and Versatility, Taste, Mouthfeel and Finish, Package and Price.
BSA was able to resume in-person judging in 2021 where America’s top bartenders came to review brands from more than 45 different countries.
Here are the top winners of the 2021 Bartender Spirits Awards
Spirit of the Year - Uncle Nearest 1820 Premium Single Barrel Whiskey
Distillery of the Year - Uncle Nearest
Best Value of the Year - Jean Fillioux Cognac Grande Champagne La Pouyade
Best Package of the Year - Green Hat Gin Citrus Floral Gin
Liqueur of the Year - Amaro Di Angostura
Gin of the Year - Green Hat Gin Citrus Floral
Vodka of the Year - Cylinder Vodka
Tequila of the Year - Espanita Anejo Tequila
World Whisky of the Year - Uncle Nearest 1820 Premium Single Barrel Whiskey
Brandy/ Cognac of the Year - Jean Fillioux Cognac Grande Champagne La Pouyade
Rum of the Year - Terra Mariae Spiced Rum
ABOUT THE BARTENDER SPIRITS AWARDS
The aim of Bartender Spirits Awards is to provide independent and honest reviews for brands who are looking to enter the U.S. on-premise industry. The judging panel consists of some of the most renowned names in the U.S. bar industry, all of them with extensive expertise within the on-premise industry. The result will be a relevant and practical source of reference for bartenders, bar managers, bar owners, and other industry professionals when making purchasing decisions for their establishments.
Header image credit: Green Hat Gin