Jason Lam talks about his career in the drinks industry, what it is about to work in a bar, upcoming spirits trends, and what he looks for in winning spirits.

Seasonal beer menus turn rotating taps, limited releases, and collaborations into higher sales, stronger loyalty, and more repeat guests.

Jackie Zykan, a well-known face in the spirits sector, shares her experience working as a former master taster at Old Forester, Brown Forman, and her beginnings as a master blender for Hidden Barn Whiskey